This cartoon animation is part of a series of old italian adverts for "LAGOSTINA". These adverts were created by the Italian animator Osvaldo Cavandoli that became famous for his "La Linea", a simply drawn cartoon, first appearing in 1969 and broadcasted until 1977. This amusing character has appeared in a great many Lagostina advertising films and later independent films, which were broadcasted in over 40 countries, and have been awarded many times. Cavandoli made a comics version of his character for Il Giornalino in 1974. 'La Linea' reappeared on Italian television in 1997. In 2001, Cavandoli made a series of 20 films with his character for Universal Studios in the USA.
La Linea reminds me of my childhood when these cartoons appeared on our "black and white" televisions everyday in a special programme called "Carosello".
I spotted this at my local train station, it was part of a project local school kids did in order to create awareness of drugs and drinking too much. Check out the rhyming!
The graphic team wants to broaden your cultural experience in relation to design. This initiative will allow you to explore and develop new inspiration to inform your future work. To get this initiative going the graphics team have set up this blog on which interesting/inspirational things will be posted for you to view and comment on.