Wednesday, 20 June 2007

Ambient Media

CANCER PATIENTS AID ASSOCIATION



Agency: Everest Brand Solutions, India
Creative Director: Milind Dhaimade
Art Director: Nishant Jethi
Copywriter: Sundar Iyer
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2 comments:

Claire said...

This is aa very clever if a bit of a morbid idea, I wonder where this was placed. I imagine it would have a big impact for anyone seeing it.

There website is a bit fustrating to navigate as I can't seam to find a way to skip the intro, however they do have some good work on the site.

20 June 2007 at 12:29
sd06ls said...

I had already put this own blog and thought I was the only one who had found it. Im not surprised though, this is a great example of Guerrilla advertising using simple placement to execute the concept.

2 October 2008 at 23:11

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