Harvey Nichols 'backstage' by DDB London

Harvey Nichols is launching a campaign to promote its Fifth Floor Foodmarket, with a press and viral campaign.

The viral takes a satirical look at the fashion, with a series of jaw-dropping sights such as an anorexic goat vomiting in a toilet and a drug addicted cockerel snorting lines of cocaine.

In the provocative viral, farmyard animals replace the fashion models, while the humans in the film are played by staff from DDB London, Harvey Nichols' creative agency.

First Aired: 21-Sep-07
Country: United Kingdom
Agency: DDB London
Client: Harvey Nichols

Brylcreem 'effortless' by WCRS

Brylcreem is returning to TV screens for its first marketing campaign in three years, with an ad featuring the winner of a MySpace competition.

The 60-second TV spot, created by WCRS, began on MySpace through a competition challenging MySpace users to send in clips of themselves performing "effortlessly executed" tricks.

The ad was directed by acclaimed director, Fredrik Bond, who has directed ads for Adidas, Smirnoff and Lynx in addition to Moby's 'Bodyrock' music video.

First Aired: 07-Sep-07
Country: United Kingdom
Agency: WCRS
Client: Brylcreem
Creative Director: Yan Elliot and Luke Williamson

Advertising will destroy the world!!!!

This is something that I've found on the Brandrepublic website and I thought that it would be a good subject for opening a new debate........